San Francisco

Empowering Working Women in San Francisco

Learn to negotiate your financial future through an AAUW Work Smart Salary Negotiation Workshop!


Whether you are negotiating for a new job or an earned raise or promotion, in every workshop you will gain confidence to:

  • Determine your personal value.
  • Set your target salary and benefits.
  • Create your strategy — how to build your pitch, deflect and respond persuasively.
  • Practice, practice, practice.

Why is negotiation so important? AAUW’s research on the gender pay gap shows that, one year out of college, women are already paid significantly less than men. Women who work full time take home 83 cents for every dollar a full-time male worker is paid. And over a lifetime, those lost potential earnings add up.

Women who negotiate increase their potential to earn higher salaries and better benefits packages. By negotiating fair and equitable salaries, you’ll be better able to:

  • Pay off loans
  • Buy the things you want and need
  • Even save for retirement.


AAUW Staff member standing next to a sitting workshop Participant
AAUW workshop leader Alex Howley and program participant

A Collaborative Initiative

AAUW, the Friends of the Commission on the Status of Women and the San Francisco Commission on the Status of Women launched a large-scale, grassroots initiative to teach 20,000 women by 2020 to negotiate their salaries and benefits packages with confidence. The initiative also aims to help close the gender pay gap in San Francisco.

In 2017, median earnings for men in the San Francisco metro area were $76,502 compared with $63,306 for women — an earnings ratio of just 83 percent. And for most women, the pay gap is wider. Latinas working in San Francisco are paid 40 cents for every dollar white, non-Hispanic men are paid; African American women 51 cents; and Asian American women 65 cents.

All in-person workshops have been moved online.

As a result of the ongoing concerns regarding COVID-19 and the need for physical distancing, there are no in-person Start Smart or Work Smart workshops scheduled at this time.