2025 AAUW Strategic Plan
AAUW empowers women and girls by championing their success in higher education and pushing for policy solutions to create lasting change
Download Strategic Plan One-PagerOur Purpose
AAUW’s mission to advance equity for women and girls hinges on the foundational belief that economic empowerment is essential for gender equity. Supporting women in higher education is crucial to this mission because it serves as a key pathway to economic security and upward mobility.
- We believe that higher education is a key driver to achieving economic prosperity
- We believe economies thrive when all women are empowered and educated
- We believe in equitable access to higher education that is diverse and inclusive, and free of harassment and discrimination that could hinder the advancement of women
- We believe women deserve the opportunity to pursue and thrive in any career they choose
- We believe working women deserve equitable access and advancement in their careers, free from harassment and discrimination, with equity of pay, greater access to quality & affordable dependent care, paid family, medical, & sick leave, and a full range of reproductive health care services, to ensure economic security
- We believe in the dignity of all women – inclusive of the backgrounds they represent, including race, ethnicity, age, socioeconomic status, religious beliefs, disability, gender identity and sexual orientation, and geographic location – and value their equitable participation in education, the workforce, and policy decisions
We empower potential.
Priorities
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Champion gender equity by directly funding and empowering pathways to higher education for women, supporting women in academia and research, and fostering women’s leadership. |
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Champion gender equity through education and advocacy for inclusive policies that remove barriers to success in higher education and workplaces. |
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Support local state and branch efforts and maximize AAUW’s financial and operational strength |
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Equity Through Education
When a woman is educated, she unlocks not only her own power but the potential of entire communities. Education isn’t just a right—it’s the foundation of equity, the engine of opportunity, and the key to a future where every woman can thrive.

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