Claudia Richards

Claudia Richards

Senior Branch Relations Manager

Claudia is a Jane-of-all-trades at AAUW, having worked in the development office for 13 years, in branch meetings for two years, and in membership, where she currently resides. Claudia has visited 31 of the 48 contiguous states, Washington, D.C., Puerto Rico, and the U.S. Virgin Islands.
 

Work by Claudia Richards

Members of the AAUW La Palma-Cerritos (CA) Branch spreading the word about AAUW at Cerritos College.

How to Create an AAUW Branch

This guide will give you a step-by-step time line about how to start a new branch, as well as information about finance management and recruitment strategies. Read more »

Resource   |   May 01, 2016
Checklist

What to Do If a Branch Member Leaves? Exit Interview!

When a member does not renew their membership in your branch, it is important to follow up and find out why. The answers may surprise you, but they will guide you to a more effective membership retention and engagement plan and ultimately help your branch thrive. Read more »

Resource   |   April 13, 2016
AAUW Santa Barbara Members out to eat.

How to Successfully Initiate New Members

A welcoming branch is critical for retaining members. Here are some steps to create a welcome program for new members. Read more »

Resource   |   April 07, 2016
shape-the-future_280x170

Shape The Future Membership Campaign

Learn how to use this campaign to offer 50 percent off national dues when new members and students join AAUW on the spot, and earn free national memberships to give away. Read more »

Resource   |   March 28, 2016
Woman holding up MVP ribbon. Resources for Membership Vice Presidents.

Resources for State and Branch Membership Officers

The role of membership vice president (MVP) is an extraordinary one. Designed with relationship building in mind, this position engages potential and current members and keeps a finger on the pulse of everything AAUW. Read on to learn more about the state and branch MVP position guidelines. Read more »

Resource   |   February 29, 2016
Video screenshot. Elevator floor numbers.

How to Make Your Elevator Pitch with Power

Here’s our simple guide to writing your own speech. Once you’re done, you’ll have a personalized tool to use next time you’re talking to a potential member! Read more »

Resource   |   February 26, 2016
Hands raised to volunteer

How To Survey New Members

Conducting a new member survey will help you learn what your members are seeking from their AAUW membership. Their responses will help you provide what members want, keep them engaged, and retain them as members for years to come! Read more »

Resource   |   February 26, 2016
Iowa members get together for coffee.

How to Retain AAUW Branch Members

Successful member retention starts with the first interaction and continues that contact throughout the lifetime of the relationship. A branch’s ability to attract and retain members relates not only to AAUW’s benefits and mission but also the satisfying and rewarding experience of being part of the branch team. Read more »

Resource   |   January 22, 2016
She's never to busy for a client call

Get All Your Branch Members Back! Join the AAUW Membership Phone-athon Campaign

We are challenging all branches to participate in our 2016 phone-athon to recruit 2,016 former members back to AAUW by March 31, 2016. Here’s how. Read more »

Resource   |   December 28, 2015

A Member’s Guide to AAUW Programs, Issues, and More

When a new member joins AAUW, they receive a copy of A Member’s Guide to AAUW. Learn how to use the guide to discuss different aspects of AAUW’s work with prospective, new, and returning members alike. Read more »

Resource   |   October 20, 2015