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Woman-to-Woman Voter Turnout

Request a PDF download of the Woman-to-Woman Voter Manual

The Woman-to-Woman Voter Turnout Manual addresses the following topics:

Voter Turnout Techniques

Women who don’t already have the voting habit must be urged to vote through a personal appeal. The more personal the contact with a voter, the more likely she is to vote. The manual reviews the most effect voter turnout campaign techniques.

She Who Fails to Plan Plans to Fail
To run a successful campaign, you must have a plan. Create a time line that leads up to Election Day. Set reasonable goals, monitor your progress, and adjust your goals as you go.

Recruiting Volunteers

This chapter helps you calculate the number of volunteers you will need, gives recruiting tips, and suggests roles that volunteers can fill.

Building Coalitions

By working together, organizations avoid duplicating efforts and pool resources, volunteers, and expertise. The manual provides suggestions for building effective coalitions and keeping members motivated.

Targeting

If you focus your efforts and resources on the women who need encouragement and who are also most likely to respond, your efforts will have the maximum possible effect. Learn techniques to identify women in your community who may need encouragement to vote.

Building Relationships With Targets

Sustained, repeated contact and building both peer-to-peer relationships and a relationship between your branch and drop-off voters are the most effective ways to encourage regular voting.

Registering Voters
U.S. Census data show that women who are registered to vote are more likely than men to vote. The manual provides some easy steps to running a successful voter registration campaign.

Voter Education: Voter Guides

AAUW voter guides provide nonpartisan information about candidate positions on AAUW priority issues. Because issues important to women and families are typically at stake in elections, it is vital that women go to the polls knowing where the candidates stand.

Voter Education: Issue and Candidate Forums

Community forums allow women voters to learn the candidates’ positions, provide candidates with an opportunity to express their positions on AAUW issues, and let candidates know that AAUW issues are important to voters.  

Staying out of Trouble — AAUW Policies

Election activities carried out in AAUW’s name must be conducted within the guidelines set out in AAUW policies. The manual reviews relevant AAUW policies regarding election activities.

Woman-to-Woman Voter Turnout Program in a Box is a PowerPoint™ presentation with speaker’s notes.

  1. You will need a computer and projector to show the slide show for the presentation. If you do not have access to a projector, you can print out the PowerPoint presentation as handouts.
  2. For the speaker’s notes, you will need to print out the PowerPoint presentation in notes format.
  3. This Program in a Box includes exercises that require the participants to work in pairs. Set-up the room such that participants will be able to speak with each other.

Download the Woman-to-Woman Voter Turnout Program in a Box (members only)

Woman to Woman Voter Turnout Guide

Warning!
Voting May Be Habit-forming

Voting is a habit. People who vote have a pattern of voting and are members of social networks of voters. Their friends, coworkers, family members, and neighbors also vote regularly.

On the flip side, people who do not have the habit of voting may be members networks that don't include many regular voters.

AAUW branches can increase the numbers of regular voters by bringing nonvoters into their network. This can be done woman to woman.

Voter Education

AAUW is firing up our 2012 Get Out the Vote initiative.

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